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Thoughtful Presales

Reflections on the life of Software Presales, Sales Engineers (SE) and Technical Sales

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Category Archives: Skills

Thinking about… Job Interviews

Meeting a potential customer and presenting your solution is not that different to a job interview. You want to make a good impression, form a connection with the customer, and progress to the next round.

Posted byMatthew BertramApril 25, 2021January 9, 2024Posted inCareer, SkillsTags:#Interviews, #Meetings, #Preparation, #Presales, #TipsLeave a comment on Thinking about… Job Interviews

Thinking about… “It depends.”

Where do we start?
How long will it take?
What will it cost?

“Well, it depends…”

Posted byMatthew BertramApril 11, 2021January 9, 2024Posted inDemo, SkillsTags:#PointOfView, #POV, #Presales, #QuestionsLeave a comment on Thinking about… “It depends.”

Thinking about… Tender (RFP) responses

I go on a rant about how tenders are a waste of time, then get more practical with 3 Guidelines for Tender Responses:
1 – Don’t make the customer work hard
2 – Don’t be fully compliant
3 – Share the load, smartly

Posted byMatthew BertramFebruary 25, 2021January 9, 2024Posted inSkillsTags:#Presales, #RFP, #RFx, #Tender, #TipsLeave a comment on Thinking about… Tender (RFP) responses

Thinking about… Mentioning product names

“We sell solutions, not tools”.
When is it ok to mention product names in a meeting, demo or presentation?

Posted byMatthew BertramFebruary 14, 2021January 9, 2024Posted inDemo, Skills, ValueTags:#Demo, #Presales, #ProductNamesLeave a comment on Thinking about… Mentioning product names

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